Market growth is 35% YOY
Market size
Based on our sales prices, expected annual contract value and potential client number, we see a serviceable obtainable market of €4.5B for SpotShot.
TAM
€305B
Digital advertising
spending worldwide
Global advertising
expenditure on social
media
SpotShot can serve
We estimate our SOM based on our market access and growth strategy. We assume that behind each population there is a revenue potential of approx. 750M€. This is based on the industry specific business activities and leads to 4.5B€ with 6 initial populations.
Source 1: Laura Wood, Business Wire: Global Digital Advertising Market Report, 2022 Source 2: Yahoo! Finance, Biggest Industries in the World in 2021, 2021
Market growth is 35% YOY
Market size
Based on our sales prices, expected annual contract value and potential client number, we see a serviceable obtainable market of €4.5B for SpotShot.
TAM
€305B
Digital advertising
spending worldwide
Global advertising
expenditure on social
media
SpotShot can serve
We estimate our SOM based on our market access and growth strategy. We assume that behind each population there is a revenue potential of approx. 750M€. This is based on the industry specific business activities and leads to 4.5B€ with 6 initial populations.
Source 1: Laura Wood, Business Wire: Global Digital Advertising Market Report, 2022 Source 2: Yahoo! Finance, Biggest Industries in the World in 2021, 2021
Market growth is 35% YOY
Market size
Based on our sales prices, expected annual contract value and potential client number, we see a serviceable obtainable market of €4.5B for SpotShot.
TAM
€305B
Digital advertising
spending worldwide
Global advertising
expenditure on social
media
SpotShot can serve
We estimate our SOM based on our market access and growth strategy. We assume that behind each population there is a revenue potential of approx. 750M€. This is based on the industry specific business activities and leads to 4.5B€ with 6 initial populations.
Source 1: Laura Wood, Business Wire: Global Digital Advertising Market Report, 2022 Source 2: Yahoo! Finance, Biggest Industries in the World in 2021, 2021