Proof of concept
Challenge campaign with Volkswagen
After 13 years VW was back at Gamescom for the first time with their own content and booth presence to present their serious game "PizzaBlast". We helped VW deliver a unique brand experience to 265,000+ Gamescom visitors.
Serkan Yücebas
Gaming, Gamification & In Car Gaming
@ Volkswagen
» SpotShot was essential for the implementation of a holistic brand experience, as interested people could also participate in the PizzaBlast Challenge on SpotShot beyond the stand visit. We succeeded in reaching more people, arousing more interest and generating significantly higher engagement. «